Lydia Venjohn Lydia Venjohn

A dream project turned reality: Apparel photography

In the creative services world, niching down is often noted as the key to success. However, I’ve found that keeping my options open has allowed me to explore, try new things, and be creative. This flexibility has led me to a dream project that I’m excited to share with you.

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Lydia Venjohn Lydia Venjohn

What Brand Photography Really Does for Your Business

If you’re starting a business in 2024 or wanting to scale your current business, brand photography isn't just a nice-to-have—it's a must-have. High-quality, authentic images can be the difference between blending in with the competition and standing out in a crowded market.

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Windham Anez Windham Anez

Investing in Your Brand: The Value of Unified Team Imagery

Investing in professional team photos is a strategic move for any CEO looking to elevate their brand image and demonstrate a commitment to quality. One easy way to improve the professionalism of your website is with cohesive headshots. In my recent work with "The Dot," a networking group for women, we saw the transformative power of updated team headshots. You might have seen a recent post about it on my Instagram. This experience emphasizes the importance of having cohesive and professional headshots, as well as a unified team shot, on your website.

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Windham Anez Windham Anez

Case Study: The MINNEØATS Transformation

In the extremely competitive world of selling products, creating a strong brand identity is crucial for success. Today, we're excited to spotlight MINNEØATS, an innovative oatmeal catering, and granola company, and their transformative partnership with Venlo Studio. This collaboration not only enhanced MINNEØATS' visual branding but also helped them connect more deeply with their community and expand their reach.

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Windham Anez Windham Anez

Brand vs. Wedding Photographers: Don’t Make This Costly Mistake!

One of my biggest pet peeves is when a business owner settles for something less than what they really need, often out of lack of research, understanding, or trying to save costs by going the cheapest route. This usually results in low-quality outcomes, leaving the owner frustrated with deliverables that don't meet their expectations. Inevitably, they end up re-booking the service with a different provider, wasting time and money not getting it right the first time.

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Windham Anez Windham Anez

Venlo Studio's Prep Guide for Day-of Brand Photoshoots

Planning is the cornerstone of a successful photo shoot, and at Venlo Studio, we take this principle to heart like no other. We understand that meticulous planning sets the stage for extraordinary results, which is why we go above and beyond to ensure every detail is carefully considered and executed to perfection. Let’s jump into what you will need to prepare on the day of your photoshoot!

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Windham Anez Windham Anez

Local Minneapolis Creative Vendors I Love and Recommend

In the past couple of years, I've been hitting the networking scene pretty hard. One standout event was the annual boat cruise hosted by Amy Lynne Coaching back in September 2022. That's where I crossed paths with a bunch of savvy entrepreneurs who were on the same wavelength as me.

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Windham Anez Windham Anez

Unlocking Identity: Commercial vs. Brand Photography

In an era where every scroll is a potential connection, businesses are awakening to the vital role of compelling imagery in captivating their audience's attention. When diving into the realm of visual branding, understanding the nuances between different types of photography is essential. Two prominent categories often discussed are commercial photography and brand photography.

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Windham Anez Windham Anez

Reflecting on Q1: A Quarter of Growth and Collaboration

As we step into the vibrant hues of spring, it's time to pause and reflect on the journey of the first quarter of 2024 at Venlo Studio. These past months have been a whirlwind of creativity, learning, and collaboration. Let's take a stroll through the highlights that made Q1 a remarkable chapter in our story.

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